The Economy

Just in Time for the economy

Just in time for the economy as it hits new lows, is a chance for people to take back a financial part of their lives for a change. This is a time it seems, that people are wondering if things will continue to worsen or get better. I’ve just written this blog and I think that you’ll find it very interesting to see. But, do not take my word for it, take a look for yourself and see what it’s all about and then you can make your own informed opinions about it. However, I will tell you that in this day and time, it is hard to find a company that is not leveraged to the hilt or downsizing. This company is not only 100% debt free, but is actually expanding and growing in size on a continual basis. Should we count on the government for assistance or make change ourselves? That is the question on a lot of people’s minds as we head into the New Year. It seems that a lot of people have come to rely on the government too heavily for direction. If there is something that bothers them they look to the government for change. I say it is time to take action on an individual basis, and see where life can take us. You see, the only thing that separate’s success from failure is simply the determination to develop and grow ourselves. Then take the steps necessary to ensure our success. I think you will find this blog very interesting

And make your own informed decision and feel free to contact me about your opinion. I look forward to your critique so that I may do a better job on my blog in the future. Sincerely, Roger Turntine

Passion is the DominatingForce in online and offline

A lot of people are so eager to make money online that they jump right in without the proper preparation or planning. Of course, before getting started in any other profession there are a lot of things you have to learn (at least if you want to stay in that field for any length of time) ? and the same is true of internet marketing. Preparation is everything.
While working in internet marketing is certainly a lot more pleasant than putting up with a long commute on choked highways or crowded trains only to go to the same cubicle day after day and making money for someone else, you still need to know what you're doing if you want to be successful in internet marketing

A lot of people end up making little or nothing online ? and others who make more money in a single month than many others do in a year. Why? Well, I'm not exactly sure ? and neither are you, I'd bet dollars to doughnuts.

But there is something which I am certain about. If you want to make money online in internet marketing, you have to be passionate about the product or service you're trying to sell. This is one of the keys to doing well in internet marketing. If you really care and are excited by what you're selling, potential customers will be able to tell; and enthusiasm, as we all know is contagious.

Now, of course there are some people who can sell anything; they're just so good at what they do that they don't need to care about what they're selling. However, this is not the case with most of us. I'm not trying to get you to believe that to be passionate about your product is the only necessary ingredient to success either. There is a lot more to it than that ? you also need a great website, a solid marketing plan, well written ads and so on.

The best way to research different internet marketing opportunities is to use the search engines you use already. You can do all of the research you need and learn if a company or their product is a good fit for you. Always think to yourself " can I get excited about this? If the answer is yes, then you can sell it and sell it well.

Despite what you might have heard from some self appointed internet marketing guru, you should not choose an internet marketing opportunity based on their compensation plan alone. While they may have done well with it, keep- in mind that they are probably one of those sales whizzes and this method of choosing a business opportunity may not pan out for you. If you find something which you are passionate about, however, then you can sell just as effectively as any guru.

Now, of course there are some people who can sell anything; they're just so good at what they do that they don't need to care about what they're selling. However, this is not the case with most of us. I'm not trying to get you to believe that to be passionate about your product is the only necessary ingredient to success either. There is a lot more to it than that ? you also need a great website, a solid marketing plan, well written ads and so on.

The best way to research different internet marketing opportunities is to use the search engines you use already. You can do all of the research you need and learn if a company or their product is a good fit for you. Always think to yourself " can I get excited about this? If the answer is yes, then you can sell it and sell it well.

Despite what you might have heard from some self appointed internet marketing guru, you should not choose an internet marketing opportunity based on their compensation plan alone. While they may have done well with it, keep- in mind that they are probably one of those sales whizzes and this method of choosing a business opportunity may not pan out for you. If you find something which you are passionate about, however, then you can sell just as effectively as any guru.

Online Income

Most people are under the mistaken impression that you need a website to make money online. And to make matters worse, many of the Internet gurus say that you must have a list in order to create online income. But nothing is farther from the truth.

If you need to make $100 to $1000 extra money each money, you don’t need a website or a list. And you don’t need any computer knowledge or special skills. And, although this money making technique is easy enough for anyone to do, you have to commit some your time in order to create online income.

So, how can you create online income without a website or experience? You can fill out surveys online. It is a very easy process. Each survey takes about 15 to 20 minutes to complete and you make between $10 and $40 for each one. If you can read, click a mouse, and have access to a computer with email, you can make money with surveys.

Online surveys are becoming one of the most popular money making techniques online. Much of this popularity is because of the weak economy. People who lost their jobs and have no computer skills are filling out surveys every day and making extra money. An advantage of the make money with survey programs is the fact that you can work at you own pace. These programs are ideal for stay at home moms. If you just put the kids to bed for a nap and have an hour of free time, you can do two or three surveys. On the other hand, if you don’t have any free time today, you can do it tomorrow. Or, if you have trouble sleeping at night, you can do a few surveys at three in the morning. You decide when and how many surveys to complete. The amount of time you commit (as well as the amount of money you make) is completely up to you. For additional details on making extra money with surveys

Affiliate Force

I've been told by a number of managers of HUGE affiliate programs that 95% of their sales come from their top 25 (or fewer affiliates). When you consider the fact that some affiliate programs have thousands, even tens of thousands of affiliates, that's actually pretty sad!

The fact is that most affiliates join an affiliate program, and then do nothing. Why is that. It's generally because being a great affiliate marketer can be hard WORK.

Even the top producing affiliates are not big fans of hard work. They often have insider techniques that they use but don't discuss with anyone.

So how does an affiliate program manager energize his affiliate force?

Since affiliates don't like hard work, the obvious answer is to make it easy for them. You do this by providing easy to use tools. For example, if you could have your affiliates just share a video with their lists and website visitors, that's really easy. Often, they'll use a tool like this or a branded PDF file, when they wouldn't use other tools. Part of the reason they'd do that is that often their list members enjoy these info product and don't seem to notice that they're being sold.

Video works so beautifully because the prospect isn't even require to do any WORK. They just sit and watch. We're all conditioned to watch television and movies. However, many of us have grown to hate reading... it's too much like work, and reminds us of when we were in school, and often had burdensome reading loads. If only Camtasia-style videos could be branded easily with affiliate links that then redirected the viewer to the affiliate site, this would be heaven - right.

Well, you can very easily brand Camtasia videos with affiliate urls. There's absolutely NO reason that every affiliate in your affiliate force can't be given a personalized (branded) version of your sales-producing videos. That would get a lot more of the hundreds, perhaps even thousands, of affiliates on your team, actually out promoting your products.

) For many affiliates, you really do have to do it for them.

2) You have to make your affiliates feel special. Giving them a video to distribute that has their url embedded accomplishes that. With Camtasia, the video will play, and at the end of the video, deliver your affiliate's prospect right to the sales page or order form.

4) You need to give your affiliates the tools that they prefer to use. This sometimes differs but video is really hot these days. It's hot with your affiliates' customers too, because they don't have to work... they just sit and watch, and buy :-)

5) Many affiliates worry about protecting their sales. They worry about other affiliates hijacking their links. With branded Camtasia-style video, as the customer is taken to the sales page, you can also "set the cookie." Depending upon how your affiliate program software is configured, you can prevent that cookie from being overwritten.

Offering your affiliate the easy to use tools that they prefer does one other things - it makes them loyal to YOU. Many affiliates display no real loyalty, and hop from product to product... often going to competing products. If you're offering a tool like branded video, and your competitors aren't, your affiliates will stick with your affiliate program.

Ok, so we've just covered a few ideas on how to really energize your affiliate force. Doing the things covered above can easily double or even triple your affiliate sales. The key to doing that is taking massive action. Start by learning how inexpensive and easy it is to offer your affilates branded videos. You can do that at: http://williecrawford.com/brander/

Tips for SEO

Since 1998 I've spent the first several months of each year looking for the very best search engine optimization (SEO) tips of the previous year's end. This year I've come across the best SEO tips yet.

SEO Tip #1: Make Google Alerts Your Personal Online Spy

Google Alerts is a great way to let the world's biggest search engine be your personal online spy. This takes search engine optimization insider info to whole new level. Here's an excerpt straight from Google....

"Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic.

Some handy uses of Google Alerts include:

* monitoring a developing news story * keeping current on a competitor or industry * getting the latest on a celebrity or event * keeping tabs on your favorite sports teams"

As you probably guessed, it's the second one we care about most, "keeping current on a competitor or industry."

Here's how it works... Each time Google finds a reference to the query or topic you request you will be sent an email with the details. This is like having an online spy to make sure competitors are not using your protected keywords (trademarked names, company names, etc.) It's also an instant identifier to know when your site or product is mentioned in a news story or even when a topic is hot so you can take advantage of the situation. It's the easiest way in the world to stop competitors' dirty tricks and identify trends that you can take instant advantage of.

It's fast, free and works every minute of every day. Let Google Alerts (http://www.google.com/alerts) do your most time consuming legwork while you reap the rewards

SEO Tip #2: Optimize Your 404 Page and Always Be Found "Error 404: Page Not Found" is a blessing that most Webmasters curse. Why? Getting a visitor on any page of your site is fantastic! Don't blow the opportunity. Not only can you make your "404" page a valuable sales tool, you can use the following search engine optimization techniques to attract customers in droves.

A.) Use your main keyword in your title, add a "pipe" (usually above the Enter key) and then use your secondary keyword. Here's as example for an SEO site "SEO - Search Engine Optimization Tips"

B.) Add some keyword rich content using one to two keywords for the page. If you have less than 250 words on the page, just use one keyword and use it no more than three times total. Bold the first use and italicize the second or third use. Keep in mind this is an "inactive" page so simply tell the visitor what your site is about and whet their appetite with a good description. Something like this works well... "Thank you for visiting SEO (bold) Group, Inc. We are sorry you landed on a missing page but don't worry, if you're looking for the very best search engine optimizations tips (bold), you're at the right place..." This will go on for a couple paragraphs or as long as you'd like then end it with something to the effect of "Please Click Here (link) to visit our site map or click any link to the left."

C.) Add your site's standard navigation system (bar, column, etc.) as mentioned above.

D.) Make the look and feel of the customized 404 page match your main site as closely as possible with a template, matched palette, cascading style sheets, etc. E.) Create a link to the site map page if available, and make the link easy to find. You want your visitor off the 404 page and into your main content as quickly as possible. Setting up a custom 404 page link usually takes less than five minutes on most major Web hosting companies like Godaddy.com. But whatever it takes, it's worth the effort.

SEO Tip #3: Get (Even More) Serious About Linking

I saved the most important for last. If you want to do well on any search engine, especially Google, linking is THE single MOST important thing you can do. It's that simple.

Here are the five things you MUST do to make your site #1 on Google:

A.) Find the highest page rank sites linking to your site AND your competitors' sites.

B.) Run monthly link campaigns and snatch up the best of the above identified Web sites.

C.) Run regular checks on what pages are still linking back to your site. Alsomake sure they did not move you from a high page rank page to a lower one (don't get cheated!)

D.) Eliminate any penalized sites you link to; ASAP! E.) Check your search engine ranking AND your competitor's for each of your keywords every week. Do this, at the minimum, for Google, Yahoo, MSN and Alta Vista. Inside Tip: Keeping up can be a lot of work so a lot of SEO Consultants (myself included) use SEO Elite (http://www.SEOeliteWeb.com) to do all the most difficult and time consuming work.

One last thing to know is that Google was originally a college student's project created for the sole purpose of defining a Web site's value by the sites that link to it. Twelve years later this is still it's main job. Linking is EVERYTHING to Google.

These few SEO tips are the very best of the best so use them wisely. Best of luck!

Eight points for Home Business

It is a miracle how the most successful home business websites have so much in common, despite of the fact that they look so different. This cannot be a co-incident.

One common feature is that these successful sites are likable and somehow easy to use. Everything looks so clear, so it is easy to judge whether you like it or not.

They look so simple, that I often ask, what special they have and how they have become so successful? It seems that the simpler and the more user friendly the site is, the better chances it has to create big sales.

Very clearly one big success factor is that the finetuning work should concentrate to take away all the unnecessary elements and non-selling links

1. Winning Element: Attention Grabbing Title.

The title is absolutely the most important element of the site. It should contain the promise and to describe the content of the site.

A Great Title informs in a catchy way that this website includes the benefits about this topic. The headline should be written well and it should stand out from the rest of the copy. It also should be the first element, which catches the visitor attention in seconds, because if it does not do that, the visitor continues the surfing.

2. Winning Element:

Well Written Copy. The Internet is the information highway, so the role of the copy is very important, this is the world of the words. The copy should draw the readers attention immediately to the benefits your offer give to him. The style is important and the target is to build up the trust from the first contact. The copy should make the reader enthusiastic about the benefits but it should not use hype style overpromises, because they will destroy the trust.

3. Winning Element:

Easy Site Navigation. This is the technical must, because nothing drives the visitors away faster than the bad navigation. The site structure should be clear and logical, so that the visitor knows all the time, where he is and to where he could go from here. The menu should be the same on every page and clearly accessible and also easy to understand. The terms should be clear, despite of the fact that you may want to use internet home business keyphrases.

4. Winning Element:

Call To Action. After the copy has presented the main benefits it is the time to call the reader into action. The clearnes is important. The visitor hates the situation, when he does not know, what to do next so it is better to call him to action and not to leave him guessing? Action is everything and we have to call the reader to do that. One good way is to lower the bar, i.e. to offer a cheap or free trial opportunity for some weeks, before the reader will buy the product. The efficiency is the better, the more often you call the reader into action.

5. Winning Element:

Images. One picture tells more than thousand words. You should include photos of every product you sell, because they make the products more real, than the copy alone. To make the navigation easier, you can use thumbnails instead of big images, which link to larger images. This speed up the page loadings.

6. Winning Element:

Optin Form. Most of the internet home business visitors needs at least five contacts before they will buy. It is important to get the website visitor`s name and email address in the early stage, because otherwise they can leave the site and you will never see them again. In this process you have to give them a gift, an email course, a free e-book or something like that, which again will sell your offer later on. Now you can send them messages during a long period of time, which clearly makes the process more productive.

7. Winning Element:

About Us Section. The idea of every internet home business site is to build trust over a long period of time. This requires that you tell enough about yourself and give your contact information for further questions. All big home business brands are build by stories, so can you also do. The idea of the story is to give enough information about you and to show that there is a real person working for the customers. This shows people that there is a real people behind the business.

8. Winning Element:

Site Freshness. People and search engines love unique, fresh information. A successful home business website goes through regular changes and additions. The visitor sees immediately that it is up to date. It is useful to look the competing sites in your internet home business niche, because they are a great source of new ideas. Another idea is to make sure your site can stand out from the crowd. The marketing is very important but the key is still the quality of your internet home business site. It makes the people to come back and it is the real place, where they can reach you and your offers.

Keywords into Conversions ( S.E.O)

Search engine optimization efforts on getting tons of traffic from the search engine!

If you answered yes, then I am about to tell you something completely different from other Internet Marketers

Forget about getting tons of traffic from the search engines. Get LESS traffic that converts MORE!

The Secret to Turning Keywords into Conversions is to Keep Your Keywords Focused

For example, if your site sells an all-natural remedy for acid stomach problems... You start to do your keyword research and you discover that the keyword phrase "natural remedies" has 288 daily searches. But it has over 2,000,000 sites competing for it.

While the phrase, "acid reflux natural remedies" has 67 daily searches with just over 11,000 competing sites.

Do you want to spend all your time and effort trying to optimize your website for the first keyword phrase?

You may get more searches, but you'll never know how many of those searchers want to buy your stomach acid remedy. Not to mention the HUGE number of competitors the keyword has!

Or would you go for the second term, which only has 67 people searching for it -- knowing those 67 people are looking for EXACTLY what you offer? And, it has a MUCH lower competition number to boot!

Obviously, the second term is better! Sure, you might get less traffic -- but the visitors you DO get will be MUCH more likely to buy your product.

Why You Will Make More Money with Less Traffic That Converts More People search the Internet to find a solution to a problem and not necessarily to buy something. So what problems will they solve by coming to your website?

Think of a keyword as a "problem statement" that someone would type into the search engines.

When you can match your keywords to the exact problems they're trying to solve. You'll attract the BEST visitors to your site so you can focus all your optimization efforts on them!

Here are some more keyword research tips that will help you turn keywords into conversions…

Top Search Engine Optimization Tips for Finding Highly Focused Keywords That Will Bring the Absolute Best Buyers to Your Website

Check your server logs. See what keyword phrases people are actually using to find your site. If there's something relevant that you've overlooked, build a page focused on that keyword phrase.

Also look for keywords that are causing people to leave right away because they're not finding what they're looking for. Ditch those keywords immediately.

Look for "intention." Say you sell cross-country ski equipment. People can come to your website looking for different things.

For instance: They're looking to buy a specific product They're looking for product reviews They want information on how to get started in cross-country skiing They want used or discount equipment They want to know what kind of equipment will be best for them They want to know what's new and hot in cross-country ski equipment

Same products -- far different intentions! If you optimize a page (or pages) for each different problem people are trying to solve, you'll give them what they're looking for… That means they'll stay on your site longer -- and you'll have a better chance of getting them into the sales process.

Check out your competition. What keywords are your competitors optimizing for, and on what pages?

You can spy on them by going to their websites and looking at their code!

In your web browser, just go to View on the main menu and click on Source or Page Source to "look under the hood" of any competitor's site. Then you can see what they're doing right and what you could do better.

Find your best keywords with pay-per-click advertising. This is the fastest way to find out just how well different keywords perform.

Pay-per-click lets you run ads based on two or three different keywords at the same time. This enables you can track which ones convert best. Make sure the ads click through to pages that relate directly to the keywords.

Focus your SEO efforts on the specific keywords that describe EXACTLY what problem each page solves. Don't be tempted by more general keywords with higher traffic numbers. They'll never send you the traffic you want.

Follow these search engine optimization tips and you will turn keywords into conversions.

Keywords: how to make money online, how to start internet business, ways to make money online, internet marketing course, online marketing course, internet marketing training course, web marketing course, how to start an internet business, e business strategy, online small business course